The 14th edition of FloraCult, the most important Italian market exhibition on plants, flowers, and sustainability, took place in Rome from April 25 to 27, 2025, at "I Casali del Pino", which, among other wonders, this year hosted the talent imprinted in the winning works of our EvolveArt contest.

The theme of this year's FloraCult, "Cultivating Wonder," was an invitation to rediscover the beauty of nature and its ability to amaze us. Nature is culture, this is the belief underlying the dense three-day program of the exhibition, which alternated social content with cultural, environmental, and sociological themes within a framework composed of the colors of plants and flowers.

Wonder becomes a driving force for change, inspiring new practices of caring for nature and new ways of inhabiting the landscape, fostering new forms of relationship with others. Within this framework, in the main hall where conferences and meetings with various speakers were held, the 28 winning works of the EvolveArt contest were also displayed, telling the perspective of new young artists (still students of Italian art high schools) on sustainability.

Thus, our fourth stage of the "EvolveArt roadshow"  took place, born from the desire to engage all generations on sustainability, environment, and future through the artistic commitment of the young people who participated in last year's contest, a traveling exhibition that aims to simultaneously provide visibility for these young talents as part of Fondazione MAIRE - ETS's higher commitment to engage with young people by discovering the opportunities that the energy transition can offer to their future.

To learn more about the contest and all the other stages of the "EvolveArt roadshow", click here: EvolveArt | Fondazione

To discover and participate in the upcoming stages, stay tuned with us on our social media!